Wednesday, 18 September 2013

SCANNING ACCRA'S HOTTEST AND UNIMAGINABLE FOOD JOINTS





Accra is the regional capital of the Greater Accra Region as well as the national capital of the Republic of Ghana. As the seat of government, it has a population of over 2.269 million people with a land size of 71.43 square miles [185 km2]. Accra has been Ghana’s capital since 1877, and is today one of the most populous and fastest growing metropolis in Africa. It has an annual growth rate of 3.36 per cent and was transferred from Cape Coast 125 years ago.  Accra is derived from the Akan word “nkran” meaning “an army of ants”.  It is apparent that the name “nkran” or “nkranfo” is attributed to the thousands of anthills, which dotted the Accra plains. Ghana’s first President, Dr. Kwame Nkrumah, declared it a city – the first city of Ghana, in 1961.  Its outlets and inlets cover sea, air and land including rail and motorways.

Treet bar and restaurant at Obofu
Over the years, Accra has grown into a cosmopolitan city-a hub for all manners of persons and organizations. This change has inadvertently affected the socio-economic life styles of its inhabitants and visitors alike. It currently has over 199 restaurants that are listed as the best and an unassuming number of canteens, cafeterias; chop bars [local eateries], cooking spots for construction workers and all manner of unimaginable food parlours or houses.

Newly opened Rooster Food Pub in Achimota
About ten years ago, one would seldom see people eating at restaurants, pizza joints and at places known as “low cost eateries.” But today, the story is different, the way people access food has changed dramatically as people have adopted new taste for new delicacies and have spared themselves the stress one goes through to prepare a meal at home. One can now access any kind of delicacy at any time and place right here in Accra.

The elites [politicians, senior managers, business owners, expatriates] in the capital as expected access their food from cafeterias, canteens, restaurants, and perhaps order from a Chinese restaurant or a pizza house. Also the normal working class [professionals but earn low salaries] buy from vendors who happen to sell in front of their offices. But as far as construction workers and labourers are concerned, they buy based on quantity and not quality.    

New ways of selling food in Accra
This blog will in the months ahead  take you to the Accra’s hottest fast food joints [food parlours], look at why people patronise them, its socio-economical impacts and also ascertain whether they are regulated by any authority then move to the local eateries [chop bars] and look at the people who patronise the food, the vendors and the cooks as well as the environment and their cooking mechanisms [whether they use firewood, LP gas or charcoal] and then move on to look at the new ways of accessing food, a look at the mobile delivery of food at the various offices and the newly introduced point of sale (POS) terminals-KOKO KING etc and packed fruits and their health implications. 


Some students buying from a local eatery



The blog will then dive into the patrons [pupils, students, professionals, labourers, construction workers etc] of these food joints, the reasons why they choose them and how much they pay for them [food], this blog will also look at the promotional, advertising and branding strategies some of these eateries use to attract their customers and the reaction of the latter to them and the influx of foreign delicacies [pizza, shawarma, burger etc] and the impact they have on Ghana’s delicacies and patrons,  we will also look at the infrastructure and location of these food joints/stands and  study the strategic impact of these locations and why vendors choose such areas or spots and the contribution of food joints/stands to the Ghana’s economy and the benefit they accrue to patrons.
  
How food is prepared at a local food joint at Osu